SPEAKER SERIES

When the Family Undermines the Business: Understanding the Fredo Effect

Thursday, November 9, 2023
3 p.m. Registration/Networking, 3:30-5:30 p.m. Program
Appleton, WI

Figuring out how to maintain strong family relationships and a strong business can be a tremendous challenge for business families. While some family members work tirelessly to help their business succeed, others may be there simply because of their ‘last name’ and undermine the business.

Dr. Kimberly Eddleston, a nationally recognized expert on family business from Northeastern University and Cornell University’s Smith Family Business Initiative will share how you can successfully manage relationships, make and communicate tough decisions, and maintain close family relationships.

Taking inspiration from The Godfather, this interactive presentation will center on the “Fredo Effect,” which is based on the flawed middle brother from the movie who became an impediment to the Corleone family business. Dr. Eddleston will share stories from her own family businesses as well as those of others that she has worked with over the years.

Key Takeaways:

• Understand how family relationships can create a “Fredo.”
• How to identify one in the business.
• Steps to mitigate or avoid the “Fredo Effect.”

Registration Fee: $25 Non-WI FBC Members/Sponsors Click Here to Register. Free for WI FBC Members and Sponsors.